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2020 Democratic presidential candidates websites

Written by Erick Olivares

Frontrunners for the 2020 democratic presidential candidates’ websites have modern web technologies to try to propel them to the general election. Most websites are using modern-day CMS technologies such as WordPress and Contentful. There are two apparent goals for a candidate’s website.

  1. Have donors contribute to campaign donations
  2. Capture email for the mailing list

Web Platforms

Content Management platform logosMore than half the websites are using WordPress as their content management system. However, javascript sites include Backbone.js, Gatsby.js, and React. Elizabeth Warren is the only candidate with Contentful CMS.

 

Candidates also have ecommerce stores that are either on Shopify or BigCommerce. Both platforms are mainstream channels to sell online products. These stores have swag and promotional products for the candidate.

Content Management Systems market share in 2019

Donations

Candidate websites have shown an aggressive donation marketing strategy. This includes large full-screen pop-ups that show preset donations values ($5, $10, $20, $50, etc.) or custom values users can input. These are submitting to a 3rd party platform that passes the value to ActBlue.

ActBlue is a nonprofit organization that enables democratic candidates and groups to raise money. ActBlue is being used by every candidate on this list except for billionaire, Mike Bloomberg. The organization ensures candidates are equipped with donation pages that follow the law, is secure, mobile-friendly and streamlined user experience.

Email Signups

Emails are collected on forms. Usually, there are three fields that a user needs to fill out to join the mailing list.

  • Full Name (required)
  • Email (required)
  • Phone (usually optional)

Zip Code is an interesting field as it’s not common on other websites but is commonly used on candidate websites to segment and targeting audiences.


Joe Biden

joebiden.com

Website Platform: WordPress

Donation Platform: ActBlue

Languages: English / Spanish

Ecommerce Store: store.joebiden.com Bigcommerce

Bernie Sanders

berniesanders.com

Website Platform: React

Donation Platform: ActBlue

Languages: English / Spanish

Ecommerce Store: store.berniesanders.com Shopify

Elizabeth Warren

elizabethwarren.com

Website Platform: Contentful

Donation Platform: ActBlue

Languages: English / Spanish

Ecommerce Store: shop.elizabethwarren.com Shopify

Pete Buttigieg

peteforamerica.com

Website Platform: Backbone.js

Donation Platform: ActBlue

Languages: English / Spanish

Ecommerce Store: store.peteforamerica.com Shopify

Andrew Yang

yang2020.com

Website Platform: WordPress

Donation Platform: ActBlue

Languages: English

Ecommerce Store: shop.yang2020.com Shopify

Amy Klobuchar

amyklobuchar.com

Website Platform: WordPress

Donation Platform: ActBlue

Languages: English / Spanish

Ecommerce Store: store.amyklobuchar.com Bigcommerce

Cory Booker

corybooker.com

Website Platform: WordPress

Donation Platform: ActBlue

Languages: English / Spanish

Ecommerce Store: shop.corybooker.com Bigcommerce

Mike Bloomberg

mikebloomberg.com

Website Platform: Gatsby.js

Donation Platform: None

Languages: English / Spanish

Ecommerce Store: shop.mikebloomberg.com Bigcommerce

Tulsi Gabbard

tulsi2020.com

Website Platform: Drupal

Donation Platform: ActBlue

Languages: English / Spanish

Ecommerce Store: shop.tulsi2020.com Backbone.js

Tom Steyer

tomsteyer.com

Website Platform: WordPress

Donation Platform: ActBlue

Languages: English / Spanish

Ecommerce Store: shop.tomsteyer.com Shopify

Julian Castro

julianforthefuture.com

Website Platform: WordPress

Donation Platform: ActBlue

Languages: English / Spanish

Ecommerce Store: store.julianforthefuture.com Bigcommerce


Candidates have options to translate their websites into Spanish to achieve these goals with another demographic. Note, only Spanish is the other option for English. No other language translations were found.

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